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Marketing Plan: Mr Bean Singapore

Executive Summary The present report consists of a marketing plan created for “Mr Bean” the foremost chain soya bean food & beverage retailer in Singapore today. The international marketing plan is prepared for the organization for diversifying its activities and operations in the Costa Rica market. The marketing plan contains marketing aims and objectives and benefits of products and services of Mr Bean. The current report involves STEEP, SWOT and Market analysis of Mr Bean..Continue