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Industrial marketing is also recognized as a business to business marketing, i.e., B2B marketing. This is a branch of sales and marketing that provides goods & services from one business to one more business. In this type of marketing, instead of providing products and services straight to individual clients, it is supplied to the businesses. Industrial marketing involves the trade of industrial goods. These are the goods which the commercial enterprise utilizes to produce an end product from one or more raw materials.
Industrial goods are the products or services which are to be sold for producing other supplies or services. These comprise:
| Manufacturing plants | Materials |
| Machinery | Component parts |
| Accessory equipment installations | Component parts |
| Maintenance, repair and operation items | Supplies |
| Raw materials | Fabricating materials. |
Why it is hard for the students to write their industrial marketing assignments themselves?
Gathering of appropriate information to be used in this subject is the main problem which students face while Writing Assignments in industrial marketing. The assignments in this academic subject are too long for the students to complete themselves. Also, students face different other theoretical problems in writing their industrial marketing assignments. Hence, they need a professional who can write their assignment and make them win the highest academic grades.
Why is industrial marketing necessary?
- Some companies take on projects which need products on a large scale.
- The best examples of good industrial marketing are furnishing offices, construction work, etc.
- Companies produce products which are of no use to individual clients.
- The local buyers do not need machines or large scale furniture. That is when one business associate with the other for purchasing the large scale products.