HCM4006 Health Promotion Assignment Brief 2026 | Arden University

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University Arden University
Subject HCM4006 Health Promotion

HCM4006 Assignment Brief 

Module title: Health Promotion
Module code: HCM4006
Assignment title: Academic Poster
Assignment format: Public face piece of writing/ Recorded audio presentation
Word/time limit: 1000 words poster and 15 minutes audio presentation
File type: PPT
Percentage of final grade: This assignment is worth 100% of your final grade for this module.
Submission deadline: See module iLearn page for date of submission
Grade release: You will normally receive your provisional grade and feedback within 20 working days of the submission deadline

Task Summary

You are required to create an academic poster for a health promotion campaign focused on a specific health issue and target group. Your poster must include a planned intervention, supported by evidence, theory, and appropriate communication strategies. To achieve higher marks, you should also submit a 15-minute audio explaining your poster.

Assignment Instructions

For this task, you must produce:

  • An academic poster created in PowerPoint, presenting a health promotion campaign.

The poster should fit on a single A3 slide.

  • Your poster must be based on a specific health issue and aimed at a clear target group (e.g. young adults, pregnant women, ethnic minority communities)
  • You should select a theory or model and explain it in your own words and say how it helped you understand your audience and the approach you will take with your campaign.
  • You should also submit a 15-minute audio narration explaining your poster and the thinking behind your campaign. This is not mandatory to pass; however, you cannot achieve a higher mark band without the audio.
  • The word limit for the poster content is 1,000 words (excluding references).

You can choose from a range of health topics for your campaign. Some examples include obesity, smoking, substance misuse, skin cancer, bowel cancer, breastfeeding, cervical cancer, sexual health, or monkeypox. These are just examples, and you may choose any appropriate topic.

You will be assessed on:

  • Your explanation of the origins of health promotion and why it matters in public health today.
  • How you have applied health promotion theories and approaches in your campaign.
  • Your ability to plan a specific, evidence-based intervention that is creative and practical.
  • Your use of clear communication strategies suitable for your chosen audience.
  • Your ability to present your work in a professional and structured format.
  • Audio Clarification: If you are submitting an audio recording, this should be clearly labelled and no longer than 15 minutes. Make sure your file includes your student ID.

Your submission should include:

  • A PowerPoint file with your completed A3 poster
  • A separate slide with your reference list (not included on the poster slide itself)
  • Optional audio narration embedded in the PowerPoint file can help you achieve higher marks.
  • A title page with your student number, module name, submission date, and exact word count

Do not include your name, as Arden University uses anonymous marking. You must include your STU number.

Audio Clarification: If you are submitting an audio recording, this should be clear to see and no longer than 15 minutes. Make sure your file includes your student ID.

Learning Outcomes (LO)

By completing this assignment, you will demonstrate all five learning outcomes for this module:

LO1: Identify and explain the origins of health promotion

LO2: Appraise the key theories and concepts that inform health promotion and relate these to specific health promotion approaches and methods.

LO3: Plan health promotion programmes in light of specific examples showing an evidence-based approach, creativity, and innovation.

LO4: Identify a variety of communication strategies to disseminate health promotion messages.

LO5: Graduate attribute: Professional Skills – Perform effectively within the professional environment. Work within a team, demonstrating interpersonal skills such as effective listening, persuasion and presentation. Be flexible and adaptable to changes within the professional environment.

You will be graded based on how well you meet these learning outcomes. Your marker will use a rubric/marking matrix to grade your work, and you can find this on the “My Assessment” tab on the module iLearn page.

Guidelines and policies

You can find links to more useful information about the assignment and university policies below.

Word/time limit policy: Click here to view the Arden University word count/time limit policy

Referencing guidelines: Click here for Harvard referencing guidelines

Please follow the referencing guidelines that are appropriate for your degree programme. If you are unsure which you should be using, please contact your module team.

Academic integrity and misconduct policy

Click here to view Arden University’s policy on academic integrity and misconduct

Statement on use of artificial intelligence on assessment

Click here to view Arden University’s statement on the use of artificial intelligence on assessment

Support information: Click here to view guidance on how to apply for short-term extensions

Click here to view guidance on how to apply for extenuating circumstances

Please click here for link to academic skills team support

Note: This report is provided as a sample for reference purposes only. For further guidance, detailed solutions, or personalized assignment support, please contact us directly.

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