Marketing Relationship Theory is a strategy in marketing that focuses more on building strong relationships with customers and keeping them happy and loyal for a long time. These have evolved from old
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Exxon Mobil Corporation ( aka ExxonMobil) is an American multinational oil and gas conglomerate. Headquartered in Texas (Irving), ExxonMobil got formed by the merger of Exxon and Mobil. Incorporated i
Primark is an Irish fashion retailer with its headquarters located in Dublin and Ireland. It's named Penneys in Ireland, the place where it was founded. Penneys -the name is not used outside the Repub
Overview of the Boeing company
The Boeing Company is an American international conglomerate. It is known for manufacturing and exporting Rotorcraft, Airlines, telecommunication equipment, and missile
Headquartered in Vaud, Nestle is a Swiss international drink and food processing conglomerate that deals with pet foods and confection. This brand also deals with packaged food, breakfast cereals, fro
Headquartered in Herzogenaurach, Puma is the third-largest manufacturer of sportswear all over the world. Puma SE (aka Puma) is a German multinational conglomerate that designs and manufactures casual
Headquartered in Harrison, (New York) Pepsi is a multinational beverage, snack, and food conglomerate. It is known for distribution marketing, and manufacturing beverages, snacks, and other products.
Headquartered in Clichy, L'Oreal is the largest cosmetics company and works on personal care activities in perfume, sun protection, hair care, make-up, and hair color. Schueller formulated his product
Headquartered in London, Marks and Spencer Group is a global retailer that sells clothes, food, and home products. In 1884 M&S was established by Thomas Spencer, and Michael Marks in Leeds, UK. cu
Overview
Thomas Cook is one of the leading travel agencies that provide a wide range of services ranging from foreign Exchange, MICE, Business Tour, Value Added Services, Personal Tour, Passport se
John Lewis Partnership is a British company that operates Waitrose and Partner hypermarkets, banking and financial services, and other retail-based endeavors. As per the Sunday Times, John Lewis Partn
Company Overview
Ingvar Kamprad founded IKEA in 1943 for selling wallets, stationery items, and photo frames. By 1985, IKEA started manufacturing furniture from local manufacturers. They developed
Headquartered in Armonk, IBM is a multinational company was established by Charles Ranlett Flint in 1911 that operates in more than 170 countries. The Computing-Tabulating-Recording Company (CTR) was
Easyjet Overview
Headquartered in Luton (England), Easyjet was established by Stelios Haji-Ioannou in 1995. It operates as a low-cost business to win over its rivals like Ryanair, BMI Baby, and FlyBe
Ryanair Business Overview
Headquartered in Swords, Dublin Ryanair is an Irish ultra-low-cost airline that was founded in 1984. Since its establishment in 1984, Ryanair emerged from being Waterford to
Rowland H. Macy founded R.H. Macy & Co in 1858. It started as a fashionable dry goods store. Macy's made a sale of $11.06 on its first day of operation. However, it made a $90,000 sale at the end
